Archive for July, 2009

The apple iphone has had its ups and downs recently. On one hand it alongwith RIM’s blackberry phones clocked about 35% of profits for the mobile industry last year. In two years time, that is a significant chunk to achieve while nokia and the rest are still pushing megapixels. (http://www.itpro.co.uk/612985/apple-and-rim-dominate-profit-share). but on the other hand, there are issues that it needs to address like the one where its contract manufacturer does things to it’s employees that forces them to kill themselves, just because he went and lost a prototype iphone (http://www.appleinsider.com/articles/09/07/21/worker_commits_suicide_after_iphone_prototype_goes_missing_reports.html).

All said and done, there was this article that i found that gave me an interesting insight into what apple has achieved at the end of the day.  Let me clarify that I am neither a rabid apple fanboy nor a consumate apple hater, I believe apple has it’s issues and it’s virtues.

I have heard only praises from anybody who has used apple’s in built narrator for the mac – voice over.  And this article is about a near blind photographer who uses an iphone to click photos instead of his Nokia which, incidentally has a much better camera.


My point is simple. I like it when one designs in such a way that whatever features offered, however inane, is inclusive and fully serviceable. It make sound business sense to do so because anything you build then has a much wider audience, easier acceptance and faster conversions. If this trend continues. I won’t find the below articles too hard to believe

( http://www.cellphonenews2.com/stories/484053/Will_Nokia_be_Doomed_by_2013_and_in_2011_Will_Apple_Pass_It.html) and further proof that Nokia  still doesn’t get it (http://gizmodo.com/5310257/nokia-iphone-3gs-has-a-crappy-camera-n97-rocks-faces) and how (http://gizmodo.com/5315929/nokia-is-doomed-pt-iii-profits-plummet-by-two-thirds)

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Over the last week, we had a round of usabilty and accessibility testing in Mumbai. The Xavier’s Resource Centre for the Visually Challenged(XRCVC), helped us in getting volunteers to test the same for us.

A big thank you to Dr. Sam Taraporewala, Director XRCVC for sharing his perspective about Readable, and Prashant Naik, Project Manager XRCVC for arranging a team of testers, and coordinating with them to get us the feedbacks.

We would also like to thank our testers, Austin Pinto, Ekinath Khedekar, Prashant Naik, Saidarshan Bhagat & Tejas Karanje for giving us valuable feedback despite their busy schedules.

We are now working on incorporating their feedback into the next version of Readable

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I became a big fan of the Impossible is Nothing tagline, when Adidas launched a full page advert in the TOI  with Sachin Tendulkar. When I came across the story of Nick Vujicic, it reinforced my belief that IMPOSSIBLE IS NOTHING!

So who is Nick Vujicic (pronounced Vooey-Cheech)?

He is 26 year old entrepreneur who runs company called “Attitude is Attitude”

He has obtained a double bachelor degree majoring in accounting and financial planning

In 2005 Nick was nominated for the “Young Australian of the Year” Award

He loves golfing, fishing, and travelling around the world

This year alone Nick is set to speak in over 20 countries.

His sense of humour can give Russel Peters a run for his money!

Check out one his popular clips on you tube

Incidentally he had visited Mumbai sometime back to inspire people. Looking forward to meeting him if decides to visit India again!

Jai Ho Vujicic!

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Odeon Newbies

For most new parent, going to any performance or movie is tough. Restaurants are ok cause everybody is busy doing their own thing, but talk about going to a play and the new parents think twice.

So now imagine a theatre full of new parents with their kids alongside. While some theatres here inIndia have given a shot at creating play areas (http://www.thehindubusinessline.com/2005/04/01/stories/2005040101511700.htm), most don’t cater to this recently invisible population.

Odeon in the UK  just did that. http://www.odeon.co.uk/fanatic/newbies/

You can bring your babies here and enjoy the movie too. the lights are dimmed and the sound is not that loud to work the baby up. You have mats on the floor where they can run around and to top it, the baby gets in for free. From what I have read on discussion forums, the theatre is really really noisy, but there is a smile on every parent’s face, a sublime, satisfied one.

Great idea for all them multiplexes here struggling to fill seat on a weekday afternoon.

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